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From "Bertrand Delacretaz" <>
Subject Re: to brand or not to brand?
Date Tue, 22 May 2007 09:27:55 GMT
On 5/22/07, Xavier Hanin <> wrote:

> ...I'm currently preparing an article on Ivy, and I'd like to know if
> it's better to talk about Apache Ivy, or simply Ivy. The rules about
> branding are still not clear for me, sorry if I missed an obvious
> link....

IMHO it'd be good to say "Apache Ivy" in places like the article
title, and just "Ivy" in the article text.

Like for a car, you'd say "Triumph Spitfire" in the title and just
"the Spitfire" in the text.

But I don't know if there are more precise rules.


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