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From Jim Jagielski <>
Subject P. An Excessive Fascination with the Apache Brand
Date Mon, 22 Dec 2014 13:21:41 GMT
I was wondering... What we *REALLY* want are projects
that are interested more in The Apache Way than in the
Apache Brand. We need to make it more clear, somehow,
that new projects want to enter the ASF because they
approve of, and want to follow, the *how* of creating
projects and communities. Lately, it appears, that we
have graduated projects which are more interested in
simply being able to add 'Apache' to their name, and
then deride/minimize/ignore/dispute most/all of the
aspects of The Apache Way which is what made the Apache
brand so valuable and noteworthy.

Maybe we need to change the proposal guide.

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